We attended an invite-only YouTube Shorts workshop that was hosted by YouTube employees so we could serve you the straight facts on how to get started with Shorts. What Creators Need to Know About YouTube Shorts In this article, we'll answer the most frequently asked questions about how YouTube Shorts works and show you how to edit and upload them. YouTube advertises Shorts as a way for creators to shoot videos with "nothing but their mobile phones," aiming to lower the barrier to video creation and make it easier for new creators to gain a following.Īll YouTube Shorts must be vertically oriented and last less than 60 seconds, so users will be able to create Shorts within the existing YouTube mobile app using the editing features they're launching. Shorts is YouTube's contribution to the short-form video realm that is crowded by TikTok and other competitors like Byte, Triller, and Dubsmash. – Chris Jaffe, YouTube's VP of Product Management "Shorts is a new short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones." Now YouTube is trying to democratize video creation, and their solution is YouTube Shorts. More popular creators can afford expensive filming equipment and editing software, while smaller creators work hard to appeal to viewers with fewer resources. While YouTube is a platform that has democratized content accessibility, it doesn't offer robust video editing software for YouTubers. I'll go through the most frequently asked questions about Shorts and how you can use them. When YouTube does start promoting your video as a Short, you’ll be able to see “Shorts” as a new traffic source under your YouTube analytics.YouTube is democratizing video creation with YouTube Shorts. ![]() Many YouTubers report that their Short video took sometimes between 3-7 days before YouTube began promoting them on the Shorts Shelf, so be patient if you don’t see results right away. If you follow these three steps, YouTube is likely to add your video to the Shorts “Shelf,” which is a dedicated YouTube Shorts section within the YouTube mobile app. So the safest way to make sure your video is fully optimized is by using the hashtag. This step seems like it may be optional, but YouTube has recommended it. In the title or description for your YouTube Shorts video, include the hashtag #Shorts. When optimizing your video, be sure to trim your video to 60 seconds or less in length. When you edit your video with Zubtitle, we make it easy to trim your video! As soon as you upload your video, you'll have the option to quickly trim the front and back end of your video using our simple point-and-click editor. Just like TikTok, YouTube Shorts has a short length restriction for videos. To make sure YouTube automatically categorizes your video as a Short, make sure you stick with a 9:16 or 1:1 aspect ratio. When you’re optimizing a video for YouTube Shorts, you always want to use a vertical or square aspect ratio. How do you do that? We’re here to show you! How to Optimize Your Videos for YouTube Shorts 1. You just have to upload and optimize your videos for YouTube Shorts. But the rest of us can still take advantage of this awesome feature. ![]() Select YouTubers currently have the ability to create YouTube Shorts in the app. The main difference is that the videos actually show up in YouTube search results. Shorts involve vertical videos that are 60 seconds or less. Sound familiar? That’s because Shorts is basically YouTube’s version of TikTok. ![]() YouTube Shorts is a short-form video experience for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones. And they recently launched a new way to watch and create on YouTube: Shorts. YouTube is a social media juggernaut (not to mention, the second largest search engine on the internet).
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